Surveys and Research Methods, 1934 - 1989
Scope and Contents
Papers connected with market research and social survey methodology, including raw data, reports, and statistics; questionnaires and procedures; interviewers and interview techniques; working papers and notes; and correspondence.
- 1934 - 1989
Conditions Governing Access
The collection is open for consultation by researchers using Churchill Archives Centre, Churchill College, Cambridge.
Biographical / Historical
Between 1946 and 1970, Mark Abrams worked as Director then Chairman for his own consultancy, Research Services Ltd., based in the Market Research Department of the London Press Exchange advertising agency.
20 archive box(es)
Language of Materials
This section is arranged by function and as far as possible in chronological order, so as to reflect the multifaceted nature of Mark Abrams's career.
Finding aid date